Documentary: Pitch Perfect

Duration: 2 days, weekend
Hours: 10:00–17:00

Pitching is an essential skill necessary to forge a career in the Media industry and by using practical tried and tested methods you'll have the confidence to pitch your idea clearly and with purpose.

This weekend workshop will show you how to fully understand your story and concept. You will need to visualise the world you intend to document, as well as the contributors you plan to film. If you are thinking of immersive story-telling 'Talent' is important and we'll be thinking about the right celebrities for your films, too. You will understand how a narrative structure works - an essential skill in pitching your ideas to Commissioning Editors and Broadcasters.

The key skills to a Perfect Pitch:

DAY ONE
Concept, Contributors, Story
Will you watch it? Well, if you won't, the people you're pitching to won't buy into it... Know who you are pitching to. Know your "tone" as well as the demographic you are targeting. Know your story.

In this intensive workshop, you will be guided through a series of target points: concept, contributors, story. We will go through a tried and tested structure that hits these target points. We will investigate what makes for a good story and the Broadcaster commissioning 'Strands' or 'Seasons' - We will look at the hook of a good story and what might grab your audience. We'll think about marketing to sell your idea; locations and budgets, too.

DAY TWO
The Three P's - Prepare, Practice, Pitch
Once we've prepared what we're going to say, we'll practice the pitch. It's essential that you have a structured speech that will allow you to get out everything about your idea that you need to in a reasonable amount of time. By practicing, you'll also be able to identify those areas where your pitch drags, gets confusing, or simply fails to sufficiently sell your story. At the end of this course, You will get feedback to your ideas and advice specific to your pitch.

NB. Discounted course fee for Club Panico@LFA members: £190